Marketing Manager

About the Role

Associations International (AI) is seeking a dynamic Marketing Manager to join the Quest Oracle Community team. This role is responsible for driving brand awareness, event promotion, and engagement among prospects and members across three Oracle product communities: JD Edwards, PeopleSoft, and Oracle Cloud Applications.

Reporting to the Marketing Director, the Marketing Manager will develop and execute comprehensive marketing strategies, positioning, messaging, and tactical plans to support Quest’s conferences, digital events, online learning, and community engagement initiatives. This position plays a key role in enhancing the customer experience and strengthening engagement within the Quest community.

The ideal candidate is a self-starter with strong initiative who thrives in a fast-paced, collaborative environment. Success in this role requires strategic thinking, comfort with ambiguity, sharp attention to detail, and a proactive approach to problem-solving. The preferred candidate will be located in the Lexington, KY area and able to work a hybrid schedule, requiring one in-office day per week at Associations International’s Lexington headquarters, with the remaining days worked remotely. 

Key Responsibilities

• Create, execute and manage impactful marketing strategies and tactical plans for Quest face-to-face and digital conferences, including: organic social and paid digital campaigns, event website messaging and development, email campaigns for speakers, registration, and event attendees, and partner marketing campaigns
• Collaborate cross-functionally on internal event planning to develop event positioning, communications, and customer experience; manage marketing-related deliverables within the overall event project plan
• Serve as the lead for building and executing automated email campaigns, overseeing setup, segmentation, creative development, and performance tracking. Specific related tasks include: campaign set-up, segment set-up, email builds, copy development, and campaign performance and improvement
• Develop and manage Quest’s community-specific social presence across multiple platforms (including LinkedIn, Instagram, Facebook, YouTube, etc.), looking for new and different ways to engage and grow the community digitally 
• Manage and execute monthly community-specific newsletters via email/web and LinkedIn, including the development of new promotional plans to incent and increase subscription
• Serve as the marketing liaison to Oracle product teams for cross-promotion of Quest events and activities

• Bachelor’s degree (preferably in marketing or related field) and 5-7 years related professional experience
• Highly motivated individual with exceptional written & oral communication skills 
• Willingness to get hands-on with marketing platforms (such as email, social media, etc.) to build and monitor campaigns and identify new tools and opportunities for campaign improvements 
• Proven ability to prioritize responsibilities and multiple projects, work independently and with a team, and meet deadlines in a fast-paced environment 
• Prior experience with automated email platforms such as Eloqua, Constant Contact, MailChimp preferred 
• Prior experience with digital advertising platforms, including campaign set-up & management would be a plus (Linked In, Facebook, Twitter, etc.) 
• Proficiency with Microsoft Office and related software required 
• Light to moderate business travel required 
• Enjoy working in a true team environment 

Why Join Associations International?

We hire driven, talented people who help our partner associations succeed. We value teamwork, creativity, and a supportive workplace culture.

• Flexibility: Hybrid schedule available
• Benefits: Medical, company-paid dental, vision, long-term disability, and life insurance
• Retirement: 401(k) with company match
• Time Off: Holidays, vacation, sick leave, floating holidays, and paid company shutdown
• Culture: Best Places to Work in Kentucky award recipient since 2012

Associations International is proud to be an equal opportunity employer. If you need support in applying, please contact our HR team at 859-219-3567.